Brand Design & Creative Direction
Emily DeLalonde Studio specializes in providing comprehensive brand design and creative direction, helping businesses craft authentic identities that deliver cohesive experiences across all touchpoints. Rooted in a multidisciplinary background, ED adopts a holistic approach, seamlessly merging digital, visual and physical branding to build brands with distinctive personalities infused with artistry, playfulness, and craftsmanship.
Guided by a humanistic design ethos, ED moves beyond conventional branding, developing engaging brand experiences that weave a unified story across every facet—from the big picture through to the even the smallest of details.
Services
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Looking for a cohesive and immersive brand identity that aligns every facet of your business with your vision?
This service encompasses a full-scale, top-down approach to brand design, ensuring all visual, physical, and experiential elements work together harmoniously.
What’s Included:
Concept Development: Craft the overarching creative vision, ensuring it aligns with your business goals and target audience.
Visual Identity Execution: Create and refine brand logos, typography, color schemes, and style guides for consistent application across platforms.
Digital Brand Presence: Design websites, e-commerce interfaces, and social media templates tailored to your brand’s aesthetic and usability needs.
Packaging & Product Design: Develop compelling packaging and product designs that enhance your brand’s impact in physical spaces.
Experiential Elements: Plan and design branded physical environments, signage, and customer touchpoints to create memorable in-person experiences.
Creative Consultancy: Offer strategic advice and oversight throughout the design process to ensure every element reflects your brand’s personality and goals.
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Craft a strong foundation for your brand with clear direction and cohesive visuals.
Brand Strategy:
Define your core values, tone of voice, audience, and goals to guide all branding efforts.Visual Identity Design:
Develop logos, colour palettes, typography, and style guides tailored to your brand’s personality.Brand Guidelines:
Comprehensive documentation to ensure consistent implementation across all platforms and touchpoints. -
Transform physical touchpoints into immersive brand experiences.
Packaging Design:
Develop visually striking and functional packaging that highlights your product and communicates your brand’s essence.
Retail & Environmental Graphics:
Implement bold, brand-aligned visuals for retail spaces, pop-ups, or exhibitions to make your presence unforgettable.Signage & Wayfinding:
Craft functional and stylish signage systems that enhance user experience.Print Collateral:
Create brochures, business cards, stationery, and other branded materials to establish a professional and cohesive presence.Custom Design Elements:
Incorporate bespoke details, such as labels, wraps, or inserts, that add a personal touch to your brand story. -
Social Media Assets
Stand out online with custom-designed social media templates and graphics. These assets ensure your brand's voice and style shine consistently across platforms, fostering engagement and recognition.Print Materials
Enhance your offline presence with polished print collateral, including brochures, flyers, and posters, tailored to reflect your brand's personality and purpose.Integrated Campaigns
Connect the dots between digital and print with cohesive campaign designs that align all touchpoints. From Instagram stories to promotional mailers, every piece works together to tell a unified brand story. -
Tailored solutions for unique project needs that require innovative, bespoke design.
This service is ideal for businesses seeking highly customized branding elements or design solutions that extend beyond traditional offerings. Whether for a niche project, a special launch, or a distinct branding requirement, we offer tailor services designed to meet specific goals with precision and creativity.
What Might This Be?
Limited-Edition Branding:
Special designs for seasonal campaigns, product launches, or exclusive offerings.Functional Artistic Elements:
Custom creations, such as artistic displays, installations, or branded objects, blending form and function.Special Projects: Collaborate on unique design challenges, from custom materials to highly specialized branding needs.
Let’s Work Together!
Have a project that needs some creative flair? Whether you're looking for impactful graphics for your brand, need eye-catching print materials, or want custom illustrations that leave a lasting impression, I've got you covered. Let's bring your ideas to life together! Get in touch today to discuss how we can make your project stand out.